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Crafted with heart and soul

By Mer is an Estonian jewellery brand characterised by quality, a sustainable vision, and an authentic touch. Each statement piece tells a story charged with soulful power and flowing femininity. The jewellery is crafted from carefully handpicked Saaremaa bog stones and recycled silver and gold.

Sustainability

Sustainability is a long-term commitment to the planet, ethical practices, and future generations. Meaningful change only occurs when we dare to do things differently.

Craft

Each piece is intuitively designed and crafted, with the stone taking centre stage, fostering a synergy with the organic shapes and textures of ethically sourced gold and silver.

Materials

We collaborate with like-minded suppliers to guarantee ethical working conditions and responsible practices at every stage of our supply chain, from source to your doorstep.

From our Founder

"By Mer was born in 2023, and derives from my name, Merily. Its origin is the word meri, meaning sea in Estonian. Water, one of the most crucial elements in my life physically, emotionally, and spiritually, has consistently drawn me to coastlines for as long as I can remember.
 
Craft has always held a particular allure for me. My inspiration for designs and textures typically stems from the nature surrounding me and from art.
 
A few years ago, when I discovered those special stones on the beach of my summerhouse in Saaremaa, I was astonished and knew I would be creating something unique from them. It felt in alignment with my soul. Today my biggest wish with By Mer is the beautiful women who wear my exciting design with the finest craftsmanship would feel special every day not occasionally and in touch with nature and their uniqueness."

Ethical sourcing

Organic shapes

Natural textures

Clean and mild aesthetics

Untouched coastal nature

Soothing embrace of the seaside

This is BY MER

For the goddesses

Statement jewellery for the modern, conscious woman who values authenticity, uniqueness, and attention to detail.

"Eloquence of the stone
Ancient, powerful story
Exquisite artisanship
Heart of Saaremaa"